✍🏻 Design is more than just a Logo: How to create human-centered Brands

👁‍🗨 With the birth of every business idea comes the need to have a visual identity. Hence comes the famous saying "We need a logo!".

During this 60 min workshop you will learn to ask and answer many design related questions that your startup can benefit from!

- What is good design and why is is important?

- Why well designed companies thrive in the long-run. ("Goals vs. Strategies")

- What is a design brief and why it is necessary before you ask someone for a logo.

🏁 After this workshop you will be able to create a thread that connects all creative touch points of your startup from concept to execution.

Moreover, you will learn the steps of how to communicate your "Why" visually across different platforms.

🦸🏻‍♀️ About Rubab Paracha:

Rubab is a multi-disciplinary designer with a background in Media Design & Architecture. She creates physical and digital branding environments that focus on empathy and human experience.

www.solair-aesthetics.com

🏠 About Berlin Startup School:

We empower people by fostering entrepreneurship and teaching them all the skills they need to found their own business. Join us and get inspired to start up.

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